Free Tools

Calculators and frameworks I actually use with clients. No fluff, no email gates - just plug in your numbers and get answers.

ROAS Calculator

Calculate your Return on Ad Spend instantly. Includes benchmarks by industry and a reverse calculator to plan your ad budget.

Full DTC & SaaS unit economics breakdown - first-order profitability, LTV:CAC, monthly P&L, and breakeven ROAS.