Hey! I'm Kristijan Arapov

"Kris is a gem. He is an outstanding performance marketer, and incredibly professional and pleasant to work with. We're very grateful for his attention to our strategy, account health, and growth efficiency, which has been critical in helping us scale >500% in spend while maintaining ROAS. We fully trust his expertise and are honored to recommend his work to other brands!"

Anjie Liu

Co-founder, Kiwi Biosciences (YC S21) | Forbes 30 Under 30

"Kris is a total FB expert and a true professional. We worked with Kris for about 3 years and he grew the brand from basically zero to over 7 figures in revenue. I would recommend him to anyone looking for marketing help."

Vince Mundy

YC Alum. 2 exits - Boutique Agency that helps VC backed startups grow

"We've been working with Kris for nearly two years, and he's been nothing short of incredible. As our media buying manager, he's helped scale accounts from low five figures into the mid range, always with a collaborative and highly strategic approach. His knowledge of media buying is unmatched, his communication is clear, and he thrives even in challenging scenarios by diving deep into analysis and problem-solving. Honestly, part of me wants to gatekeep him, but he's a fantastic partner, and I'd recommend him 10/10 to anyone serious about growth."

Ali Qureshi

Co-Founder @ Adcrate

"I hired Kris to run our first ever pilot of Tik Tok for Nuts.com after working with him in a previous role. Kris is extremely knowledgeable, professional, and trustworthy. He was able to hustle and get the campaigns set up quickly for us to meet a deadline for running our incrementality test through our testing partner, LiftLab. Kris was able to seamlessly integrate with our geo-lift testing framework and set up the campaign within the strict parameters to successfully run the geo-lift test with geo hold outs and spend pacing. I would not hesitate to recommend Kris to anyone looking for media buying services on Meta, Google and Tik Tok. I am looking forward to continued partnership with Kris."

Sonja Sierra

Senior Director, Growth Marketing at Nuts.com

"Kris was super impressive marketer and strategic thinker who was both strong on the tools and the creative ideation. I really enjoyed working with him in scaling our Meta ads channel and would highly recommend him for others looking to make Meta a profitable growth channel for their startup / brand."

Alex Naoumidis

Co-founder Mindset Health YC S19 ($6.7M raised)

"Kristijan is an absolute legendary mediabuyer. Always has the strongest insights, actions to take, and recommendations based on data + media-buyer gut -- a nuance that's only harder and harder to find these days."

Sterling Montes

Co-Founder & CMO @ Flakes

"We worked with Kris on our Facebook ads. What I liked about his work was to care about all the performance details and manage ads daily. I have been working with many agencies, but most of the time, they only analyze the performance and make weekly changes, saying it is the best practice. While I agree with the argument for some cases, I generally expect to make changes more frequently when we need to. Kris was flexible and professional enough to work with the expectations. Highly recommended!"

Tomohiro Takano

Co-founder Genomelink YC S21 ($8.1M raised)

"Kris is one of the best media buyers I've worked with. His knowledge and expertise have helped us grow our clients businesses significantly. He's also been a great member of our team and is always willing to help out those who have less experience than him. Couldn't recommend Kris highly enough. Whoever he works with is lucky to have him on their team"

Alex Cooper

Co-Founder @ Adcrate

"Kris helped us launch our first successful Meta ad campaign. He narrowed down our target audience and found messaging that actually works and attracts the right people. Leads were coming in consistently for months, and the quality only increased as time went by. Would recommend 100%. Kris is a surgical-level specialist when it comes to Meta ads. He cuts through the fluff and immediately attacks the core problems and issues at the root"

Andrej Andonov

Head of Product @ Hububb

"Kris is incredibly detailed and thorough with his work. He is always supportive and helpful and always goes the extra mile. He knows his stuff at a very high level and helped us achieve incredible results almost right away. Top guy also 👍"

Peter Siha

CEO @ hububb.com

"Kris completely transformed how our team approaches media buying. Instead of just thinking inside the ad account, we now start by asking what problem we're solving and how to approach it strategically. His trainings across Meta, Google, and creative strategy have been game-changing for our entire team."

Milind Gupta

Founder @ Catalys.co

"Kristijan joined us to provide more bandwidth on key accounts and immediately showed his ability to understand high performance optimization and scaling. He took our processes from The BPM Method and blended it with his own expertise to provide great client results in Ecommerce and Challenge Funnels. Highly recommended."

Depesh Mandalia

CEO at SM Commerce

"Kris played a key role in developing the strategy for our Mother's Day campaign. After working with several agencies and freelancers, it was refreshing to collaborate with someone who brings a grounded, realistic approach tailored to our business needs. He's incredibly knowledgeable, data-driven, and focused on results, exactly what we needed."

Milo Freitas

Chief Executive at Beyond-Memories

"Kris helped us optimize our funnel for conversions and ad campaigns. He leveraged AI tools to capture market insights and angle the messaging which fast-tracked the process and helped getting better results. He moves fast, and communicates well. Overall we really enjoyed working with him."

Charlotte Boivin

Founder, Meo Health

"During my time at Career Karma as Director of Acquisition Marketing, I worked directly with Kristijan on our Facebook ads strategy for 2 years. Kristijan was responsible for all aspects of ad buying and management and over time became my go-to for all things Facebook. Kristijan's knowledge of the Facebook platform and ability to also think strategically and push back where needed makes him a really strong ad buyer. I truly enjoyed working with Kris and I hope to work with him again in the future."

Sonja Sierra

Director of Acquisition Marketing at Career Karma

"Kris isn't just a skilled media buyer, he's a systems-minded growth architect. He sees patterns before most, balances speed with precision, and has a rare ability to zoom out on strategic direction while staying laser-focused on the operational levers that drive growth. Working with him sharpens your own thinking because he approaches problems like a business owner, not just a marketer. If you want to stay on the edge of what's working in paid social while building long-term efficiency, Kris is one of the best partners you can have"

Aleksandar Pecev

Growth Marketer

"I really don't got anything negative to share about Kris. I worked with him for 3 years, he was always there when I needed him, through thick & thin he sticks with you. A very intelligent guy who absorbs knowledge very quickly because of his openness to learn new things. Communication was perfect. His work ethics are better then anybody I ever hired for my own office. 10/10 I recommend Kris!"

Tristan Tier

CEO at Double M Affiliate

"Working with Kris was a complete unlock for me... not just in creative strategy and media buying, but in how I think as a marketer. He completely reshaped the way I interpret ads, analyze psychology, and make decisions. Before, I had surface-level understanding. After, I knew exactly why something worked, or didn't, based on data and clear hypotheses. That shift in thinking has been invaluable. Kris doesn't just teach skills; he transforms the way you see marketing. 10/10, I'd recommend him to anyone who wants to level up their craft and their mindset."

Paul-Cristian Mureșan

Creative Strategist

"Kris did Media Buying for one of our projects and we've absolutely seen a Positive ROI. He's got solid knowledge of Facebook algorithms and is on point with his tracking which I find very important when it comes to managing and delivering great results. It was a pleasure working with him."

Nazim Agabekov

Founder of Nazim Consulting

"I worked with Kris for over 2 years on the media buying side, and he is as sharp as they come! If you get a chance to work with him, I highly recommend it."

Alex McEvoy

Founding Partner @ Opopop

"I keep a low profile so I won't go public with a testimonial, but I'm truly grateful for all of Kris's help and guidance."

Anonymous

Founder

"I had the pleasure of working with Kris, I have to say, he's a true marketing pro! He not only understood my gym business but also developed a strategy that helped us grow. Thanks to his efforts, we saw a huge increase in brand awareness and enrollment numbers. He's a master at digital marketing, and driving customers through targeted campaigns. If you're looking to take your marketing to the next level, I highly recommend Kris, he's a valuable asset to any team!"

Gjorgi Vasilev

Co-founder of PulseFit training